Web DesignBrandingPrint

Luxury Property Branding

A featured project building the identity for two luxury residential developments — Highbank Green Walk and Alderbank WA14 — carried through signage, print and stationery.

What I Did

From early research through to launch, here's the process I ran to take Highbank & Alderbank's project from concept to a finished, real-world result.

Research & Discovery

Auditing the competitive landscape and current user experience before any design work began.

Trends & Best Practice

Reviewing current UX/UI patterns and technical constraints to inform the direction.

Stakeholder & User Input

Talking to real users and stakeholders to validate assumptions early.

Structure & Planning

Mapping the full structure so every page and flow had a clear place.

Wireframes & Concepts

Translating the structure into wireframes covering every core template and flow.

Testing & Validation

Validating wireframes and flows with real users before visual design began.

High-Fidelity Design

Pixel-perfect designs with a scalable design system and full component library.

Quality & Refinement

QA passes across breakpoints, devices and browsers to make sure everything shipped clean.

Launch & Rollout

Launch support and phased rollout across every platform and channel.

The Situation

Highbank & Alderbank came to Satch needing an identity befitting two luxury residential developments — distinctive, elegant and consistent across every touchpoint. [Placeholder — replace via the project's spreadsheet tab.]

The Results

Two related, distinctive identities — Highbank in green, Alderbank in grey — carried through real-world signage, print and stationery. [Placeholder — replace via the project's spreadsheet tab.]

Alderbank WA14 brochure cover
Highbank Green Walk logo
Alderbank WA14 logo
Alderbank branded mug
Highbank business cards
Highbank Green Walk signage
The Results